PDA

View Full Version : Best Buy thinks outside the big box


Bio-Hazard
03-20-2006, 03:46 PM
"Best Buy wonders whether you'd want to take home a defibrillator along with your copy of "Project Gotham Racing 3."

In several concept stores located in the Midwest, Best Buy is gathering data about consumer behavior in retail outlets that are quite different from the "big box" stores normally associated with America's largest consumer electronics retailer. The new stores, with names like Eq-life, Studio d and Escape, are helping Best Buy understand how to improve the shopping experience of a new class of technology buyers."



http://news.com.com/Best+Buy+thinks+outside+the+big+box/2100-1041_3-6051140.html?tag=nefd.lede