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View Full Version : ATI Tells NVIDIA "Writing is on the Wall"


werty316
07-27-2006, 01:16 AM
Easy, tiger

ATI just released the July Street News Flash, which was published in response to the recent news of an AMD takeover. There are just too many good quotes in this one, so we thought we'd just quote the whole news flash in its entirety:

On ATI's Intel License: There is no truth to the rumor that Intel has pulled ATI's chipset license. We continue to ship Intel chipsets under license.

On AMD's commitment to GPUs: The merger with AMD reinforces ATI's position as the world's best GPU supplier. AMD is absolutely committed to maintaining and extending that leadership. The merger gives access to AMD technologies and resources - for example, custom memory design - which will raise performance and reduce costs, further increasing ATI's competitiveness. Also, AMD has been extraordinarily effective in the channel, and access to their know-how, experience, and network, will be a powerful plus for ATI.

On Intel platforms: AMD acquired ATI so it could be the world's number one graphics processor supplier. AMD is absolutely committed to supporting graphics on Intel platforms. Hector Ruiz, AMD's CEO, made this completely clear on the conference call that announced the merger. He stated that AMD wanted to increase choice in the market, and that included ATI graphics on an Intel platform.

On the gift to Nvidia: Nvidia has seen the writing on the wall, and doesn't like what it's saying. The PC market is a tough place to be without any friends. ATI now has all the resources of AMD behind it, and will be producing faster, more compact GPUs and reaching the channel more effectively than ever before. Nvidia's words are bravado, designed to confuse the market while the company tries to find a way to compete now that it's standing alone.

Of course, we also reported that the ATI-Intel cross-license agreement was still in place yesterday.

http://images.dailytech.com/nimage/2166_stree_flash.png (http://images.dailytech.com/nimage/2166_large_stree_flash.png)
ATI's Street News Flash

Article Source: http://www.dailytech.com/article.aspx?newsid=3524

tomato
07-27-2006, 05:56 AM
Wow, those are some bold words by ATI towards NVidia... don't count them out just yet.... time will tell ;)

SwedBear
07-27-2006, 10:50 AM
Well, NVIDIA's Derek P claimed that ATI was basically admiting defeat and were like 3dfx in an interview with FiringSquad so I think ATi wants to shoot back a bit against NVIDIA.

Interesting to see the bit about the Intel chipsets. While I understand they still will do GPU's which of course will work on Intel chipsets, I wonder if they really intend to continue with building more intel chipsets. Would be an interesting situation where AMD was making products for the competitors CPU's :).

Still, it wouldn't be bad for ATI to get Crossfire over to Intel to since right now only NVIDIDA can offer Multi-GPU on both plattforms. On the other hand, I wonder how important that really is. How many of the regular consumers are even considering SLI/Crossfire.

/B

Das Capitolin
07-27-2006, 03:57 PM
Still, it wouldn't be bad for ATI to get Crossfire over to Intel to since right now only NVIDIDA can offer Multi-GPU on both plattforms. On the other hand, I wonder how important that really is. How many of the regular consumers are even considering SLI/Crossfire.

/B

With the introduction of dual GPU video adapters with the 7950 series, I think that those who previously would have shopped for SLI may just keep their current motherboard and move to a single card/dual core model instead.

ATI will certainly benefit in this corner of the market as well, since it will have AMD's technology to help build it's next flagship.