You guys see a trend here with EVGA cards? And this is why they don't do reviews nowadays, only with certain sites. They say "people know us, why spend money on samples if its not required", though I'd think if there would be more reviews out there, not just by those that are EVGA fans or EVGA knows will put out good reviews, then the lookout for the company would be different. Just my thoughts on the whole EVGA thing. Won't say what or how I know. I'm just going to leave it at knowing people at EVGA and their honest opinions about their quality, and marketing. You'd be shocked by the amount of things they bypass just to save on cost.
As a former EVGA employee, I know exactly what you're talking about.
Met head of RMA with eVGA and the crew he had at Quakecon with Vince. Bunch of nice people where as we discussed before how others are not so nice. I prefer eVGA because I have never had a lick of trouble RMAing any products and getting them replaced. The only eVGA card I have killed was a 280 out of warranty and they were willing to work with me on getting it replaced. The only other company I have had this success was with XFX but they turned camp so they don't get my business. Every piece I have bought from them has been top notch and never DOA and I have never had any bug issues with their boards or cards. I was amazed at how long my poor eVGA FTW P55 survived under phase when I didn't have the proper materials to protect it. Even after having rubber residue and grease in the socket they were still willing to replace it. I prefer companies because of my experience with their product & their service. So far eVGA has been the best experience for me on camp Nvidia as well as many of my friends in person and online.
People have to realize every company cuts corners to make a profit as it's the name of the game. If you can successfully make a product that doesn't die in 3-5 years under normal use for normal customers while making money then kudos. My 465 lasted 225MHz OC on the core under stock cooling for 3 years while hitting 90c a lot during gaming sessions. Good enough for me. Probably still running in that assholes rig that stole it from me.
I would say they are right in thinking their name is out there enough, but wrong for thinking they couldn't use any extra PR.
When I worked at EVGA, the motto amongst the CS crew was, "bend over backwards and take it in the ass". This was in reference to pretty much saying yes to everything the customer wanted.
"Physical damage? Oh, you ran hit it with a sledge hammer? Send it in. We'll replace it for you!"
Ok, maybe not that extreme, but you get the idea. This is the reason why EVGA has such an awesome reputation with their customer base. Lifetime warranty isn't around anymore, and registering within 30 days is a PITA especially if you don't know about that because you're naive about reading their warranty terms and conditions. Regardless of this though, the simple fact that EVGA will have their product replaced regardless of the situation is why people like them and are willing to pay a premium over other NVIDIA partners.