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HD2000 - The First GPU's Under the AMD Name
Date: 2007-05-14 | Author: Björn Endre
Company: AMD
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INTRODUCTION
Maybe it is just me, but after covering video card launches for 11 years it is not always easy anymore to get excited about the new products that are being unveiled. Most of the time all we get is a bit faster clock speeds and a couple of new features. The last year however has been different. Several events have set up the stage for an interest launch of AMD's new products.
First we had the acquisition of ATI by AMD. This caught me by surprise as I would rather have thought a marriage between AMD and NVIDIA would have been the logical choice. What plans would AMD have with ATI? Would they still want to participate in the speed race? Or would AMD rather concentrate on merging the CPU and the GPU?
Second we had the launch of Vista and DirectX 10. It has been a while since we had a new DirectX version and after listening to several briefings on the changes it is quite obvious Microsoft have done a lot with DirectX to give game developers even more tools to create cool games.
Third we have had the decline in AMD/ATI’s market share and NVIDIA’s success with their GeForce 8 video cards. It is not secret that AMD is not doing as well as they could right now and this makes it extra interesting to see how they will match the GeForce 8.
At a launch event in Tunis, Tunisia, AMD revealed all for us and in this article I hope to at least give you a general overview what AMD has in store for us. In addition to this article we have also released a review of the first retail HD2900XT card that we have received, the Jetway HD2900XT.
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