AMD Fusion Gaming Utility

INTRODUCTION

Fusion has for quite some time been the codeword for the future AMD CPU and GPU convergence. This is however set to change as AMD today is launching a brand new marketing campaign where they promote the word Fusion as something bigger.

“Fusion is how AMD marries innovation with collaboration. Far more than just the convergence of the CPU and graphics processing, Fusion is how AMD and its partners enable next-generation technologies that change our lives.”

The whole Fusion campaign is meant to show how AMD has innovated in many areas and is continuing to innovate (I’m sure the marketing people are crying now after hearing that explanation). You will however see both print ads and online ads promoting this new campaign starting today and AMD has even started a new site explaining all this at fusion.amd.com.

Today’s article is however not about the whole Fusion campaign. Instead we have taken a look at a new utility that AMD is launching at the same time as the campaign, albeit in beta-form. The utility is called AMD Fusion Gaming Utility and is aimed to bring together the power of Catalyst, AMD Overdrive as well some own tricks to help users to get the best possible performance out of their computers when they are playing games.